Of 12 agricultural contractors from a register, 9 have no website of their own. 6 of them only have a Facebook page. Anyone looking for a contractor mostly finds directories and the farming press.
We keep your Google profile up to date, with the towns where you work. We only advertise there.
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A farmer wants to see your machines at work.
The farmer chooses on the make, the size and the work in the field. The farming press and enthusiasts film contractors at work. Of the 14 websites we read, 1 has a film.
A machine costs tens of thousands of euros or more. The farmer wants to know you'll still be around later for the servicing. On 7 of the 17 websites something is wrong: 2021 at the bottom, a page that won't open, no address.
We update your website every month, with your address, your services and new work.
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A farmer wants to see the barn you built.
The farmer asks other farmers who built their barn, and goes to look. Of the 4 barn builders we read, 2 put no name to their barns.
We film your barns and greenhouses, with your customer's name and town.
03 Do the sums
The Groei plan pays for itself from 1 extra project a year.
Groei is our middle plan: €899 a month in the first year, €7,888 a year on average over three years. At a margin of €10,000 per project, that is 0.8 projects. We round up.
1extra project a year
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That's 1 every 12 months. Every project above that is yours.
One project pays for more than a year of Groei.
How we work it out
What Groei costs, on average a year. 11 × €899 in year 1 (the first month is free), 12 × €649 in year 2 and 12 × €499 from year 3, divided by 3: €7,888.
What a project brings you. What you keep on a machine, a barn or a greenhouse, after materials and hours: here €10,000. Are you an agricultural contractor? A regular farmer leaves you less than a barn or a machine. So you need more of them. Work with what a regular farmer brings you in a year. You enter your own figure in the calculator.
The division. €7,888 ÷ €10,000 = 0.8. Rounded up: from 1 extra project a year, Groei has paid for itself. Everything above that is profit.
My customers have known me for years. Does a farmer really look for a contractor on Google?
Your regular customers don't search for you. People who don't know you yet do: a young farmer taking over, or a grower who's expanding. There's little to find online in your sector. If you're there with a real website and a Google profile, they'll find you. We don't promise how many farmers will call. Your monthly report shows what came in.
I work within a 30-kilometre radius. Why would I advertise?
Because the farmer types in their town too, like “agricultural contractor Tielt”. We aim your Google profile, your website and your ads at the towns where you work. That way you reach the farmers you can help, and no one else.
Surely I don't sell a barn with a post on Facebook?
No. A farmer buys a barn after months of visits and talks with other farmers. We make sure they find you and see the barns you've built. That way they think of you when they ask for a quote.
What does it cost exactly?
Zichtbaar costs €499 a month in year 1, Groei €899 and Vol Gas €1,599. Your price drops every year. There is no set-up fee, and your price is never indexed. All prices exclude VAT.