Sectors Retail
Marketing for shops.
Your customer checks online what you have first. Then they come by, or order straight away.
01 How your customer searches
How your customer looks for a shop.
Your customer types “bike shop near me”. Two other shops are above you. Not because they sell better, but because of these four things.
- 01 No photos of your own. Your customer can't see your shop, or what's on your shelves.
- 02 No video. Your customer wants to see where they're walking into, and who'll help them.
- 03 Facebook has gone quiet. Your last post is from 2023. Is that shop still open?
- 04 Not found. Not in Google and not in ChatGPT.
bike shop near me
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Competitor 1
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Competitor 2
- More results 04
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Your business This is you
- No photos Own photos 01
- No video Video 02
- Last post 2023 Last post this week 03
After 12 weeks your customer sees your shop. Your own photos, your range with prices and a post from this week. Your name is at the top.
02 What we see at shops
4 things we see at shops.
From the websites and online shops we built for retailers, such as Parvelo's.
- 01
Your customer looks on Google first.
Before your customer comes by, they look up where they can buy it. They pick the shop with photos, good reviews and the right opening hours.
We make sure your shop shows up there like that.
- 02
Your website doesn't show what you sell.
Your website is from 2019. It shows your shopfront and your address, not your range. Your customer wants to see what you have, and what it costs.
We put your range online, with prices. With an online shop, you sell after closing time too.
- 03
Your busiest weeks are always the same.
Valentine's Day, Mother's Day, Saint Nicholas and Christmas. That's when everyone looks for a present. Whoever is at the top then gets those customers.
We plan your posts and ads around those weeks.
- 04
Only passers-by see your shop window.
Something new has come in. You put it in your window. Anyone who doesn't come down your street never sees it.
We photograph and film it. It's in your posts every month.
03 Do the sums
The Groei plan pays for itself with 4 to 5 regular customers per month.
Groei is our middle plan: €899 a month in the first year, €7,888 a year on average over three years. A regular customer leaves you €150 a year.
4 to5 regular customers
per month
- J
- F
- M
- A
- M
- J
- J
- A
- S
- O
- N
- D
A regular customer comes back all year round. Every customer above that is yours.
How we work it out
- What Groei costs, on average a year. 11 × €899 in year 1 (the first month is free), 12 × €649 in year 2 and 12 × €499 from year 3, divided by 3: €7,888.
- What a regular customer brings you. What you keep each year from a customer who keeps buying from you, after stock and hours: here €150. You enter your own figure in the calculator.
- The division. €7,888 ÷ €150 = 52.6. Rounded up: with 53 regular customers a year, Groei has paid for itself, that's 4 to 5 regular customers per month. Everything above that is profit.
Example with €150 per regular customer a year. This is an example, not a promise: what it comes to for you, we work out together.
04 Our work
parvelo.be
- The first screen
- From city bike to e-bike
- The speed pedelecs and their prices
- One bike
Parvelo · Bike shop · Halle Customers see online which bikes there are and what they cost. They buy in the shop or online.
Also for Bloemen Veronique, Bren’s Knutselhuisje and Baby Dor.
A shop you can already see.
Your customer sees your range, your prices and your shop in one place.
05 Plans
Your price drops every year.
In the first year we build everything. After that we maintain it, and that's why you pay less.
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To get started
Zichtbaar
€ 499 a month
- Filming at your place 1× a year
- 7-page website
- Google profile managed
- Hosting, maintenance and report
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Most chosen
Groei
€ 899 a month
- Filming at your place 3× a year
- 14-page website
- 6 social media posts a month
- Google Ads and AI optimisation
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Everything
Vol Gas
€ 1,599 a month
- Filming at your place 6× a year
- 12 social media posts a month
- Full branding and house style
- Your reviews answered
- No set-up fee
- You pay nothing to start.
- 36 months, fixed price
- Your price is never indexed.
- First month free
- Pay yearly and you pay 11 months in year 1.
0% on your advertising budget. Every euro goes to Google. Managing it is in your monthly price.
All prices per month, excluding VAT. Every plan also comes as an online shop.
Which plan suits you?
06 Questions
What shopkeepers ask us.
Do I need an online shop?
Not always. If your website shows your range with prices, your customer often just comes by. If you also want to sell after closing time, we build an online shop.
Big online shops are cheaper. Why would a customer buy from me?
Because you're close by and you give advice. Your customer can try things on, try them out and come back. But they need to see that online.
What does it cost exactly?
Zichtbaar costs €499 a month in year 1, Groei €899 and Vol Gas €1,599. Your price drops every year. There is no set-up fee, and your price is never indexed. All prices exclude VAT.
How long before I'm online?
Twelve weeks. In that time we ask for 1 hour at the start, and you check everything once. We do the rest.
Does a shop down the road serve customers worse, but show it better? You won't lose another customer to them.
07 Free audit
Request your free audit.
In twenty minutes we show you how you stand online against your two nearest competitors.
- 01 You leave your details. 2 minutes.
- 02 We call you within 1 working day. You choose when we come by.
- 03 We come by with your audit. Then you decide, with no obligation.
What happens now?
- Today You'll get a confirmation in your inbox.
- Within 1 working day We call you on the number you gave.
- Then We come by with your audit. Then you decide, with no obligation.
Pick a time now: Book a meeting
Rather meet first? Book a meeting
We'll call you back.
Leave your number and choose a time that suits you.
I already post on Facebook and Instagram. Isn't that enough?
There you see who already follows you. Anyone who types “shop near me” sees Google first. That's where you need to be, with your photos and your reviews.